Looking to fine-tune your social media marketing strategy for 2022?
Good! Now’s the perfect time to make it happen.
In a landscape with more competition, content and networks than ever, a succinct strategy gives you the focus needed to say “no” to efforts that don’t serve your goals.
That’s why we put together a comprehensive guide to creating a social media marketing plan from scratch.
Whether you’re totally new to social or want to double-check your priorities in 2022, this guide has you covered.
- Set goals that make sense for your business
- Take time to research your target audience
- Establish your most important metrics and KPIs
- Create (and curate) engaging social content
- Make your social presence as timely as possible
- Assess what’s working, what isn’t and how to keep improving
- Bring other departments into the mix